Glossary
What is link in DM?
Link in DM is the practice of delivering a URL through a private direct message instead of a public post, most commonly after someone comments a keyword like LINK on Instagram content.
- 7 day free trial
- No credit card required
- $19/mo
What you get
Everything it handles for you
Why creators use it
Instagram limits link clicks in feed posts. DM delivery improves conversion for guides, shops, and lead magnets.
Keyword trigger pattern
User comments LINK, then public reply, then automatic DM with the URL.
Compliance
Use official Meta Business messaging APIs through tools like Stronos, not browser hacks.
Beyond one link
Combine with AI replies for follow up questions after the DM is sent.
How it works
Go live in four simple steps
No code and no engineering team. If you can fill out a form, you can set up Stronos.
- 1
Create your account
Sign up in minutes and choose the channels you want Stronos to cover: social, SMS, voice, or all of the above.
- 2
Connect your channels
Link Instagram, Facebook, your business number, and website chat. Stronos routes each conversation to the right assistant.
- 3
Train your AI
Add your services, FAQs, policies, and brand voice. Stronos uses it as the source of truth for every reply.
- 4
Go live & review
Stronos handles routine conversations while you review leads, jump in when needed, and refine over time.
7 day free trial. No credit card required. Plans from $19/mo.
Pricing
Start with Social Inbox AI
Pick one product to start. Add the others whenever you are ready, all in one Stronos account.
Recommended
Social Inbox AI
AI replies for social inboxes, comments, and customer messages.
$19/mo
- Instagram + Facebook DMs
- Post & reel comment replies
- Unified social inbox
- On brand answers from your knowledge base
- 7 day free trial
- No credit card required to sign up
- You only need a credit card after 7 days or when you run out of free usage
- $10 usage credit included
Extra usage gets automatic volume discounts.
Add more anytime
Every product shares the same AI and knowledge base, so customers get the same answers everywhere.
Smart Texting + Missed Call Reply
Two way business SMS · Missed call text replies
From $29/mo
AI Voice Receptionist
24/7 inbound call answering · Natural voice with your brand tone
From $49/mo
Web Chat
Embeddable website text chat · On brand answers from your knowledge base
Free to start
FAQ
Questions, answered
Still curious? We are happy to help.
Is link in DM allowed on Instagram?
Yes when implemented through Meta approved business messaging tools and within Instagram messaging policies.
How is link in DM different from link in bio?
Link in bio is a single profile URL. Link in DM delivers specific offers per post or campaign via keyword automation.
Set up link in DM automations
Run LINK keyword flows on your next post with Stronos.
- Social Inbox AI
- 7 day free trial
- No credit card required
- $19/mo